April 7-11, 2025

Pre-Registration for the 2025 program is now open!

Pre-Register Here

Who Should Attend?

Corporate general counsel and legal staff seeking an understanding of U.S. trademark law to properly protect their brand

International attorneys, agents, paralegals, and trademark administrators looking to develop a thorough understanding of U.S. trademark practice

Advertising, marketing, and licensing professionals interested in properly using trademarks in advertising copy and advising their clients about the selection and proper use of trademarks

Brand Protection in the United States

The U.S. Brand Protection & Trademark Seminar is designed to provide participants with a comprehensive overview of the selection, clearance, registration, enforcement, proper use, and protection of brands and trademarks.

Beginning with introductory lectures on the fundamental purpose of brands and trademarks and how their rights are created, the topics become more complex throughout the week, exploring advanced topics such as inter partes proceedings before the Trademark Trial and Appeal Board (TTAB), domain name and social media issues, anti-counterfeiting and litigation. Our knowledgeable lecturers draw from many years of experience in the trademark field and focus on real-life case examples.

The seminar will provide the type of practical training that cannot be obtained from normal legal texts. In addition, questions and open discussion among the participants are encouraged. Prior experience with trademark law is not required, and participants with basic trademark knowledge will expand their understanding of more advanced topics.

In addition to the academic component of the seminar, BSKB strives to help our non-U.S. participants experience, enjoy, and appreciate the American way of life and culture. Likewise, our U.S. participants have a chance to explore the Washington, D.C. area and learn about the cultures of their non-U.S. classmates. Many friendships and business relationships are made during the course of the seminar that last long after the seminar concludes.

CLE Credit Available

An estimated 18 hours of Virginia CLE credit will be available. Participants can use the Virginia credit approval form to apply for credit in their respective states.

General Information

Lectures are held at The Archer Hotel - Falls Church, in the metropolitan Washington, DC area. Classes will be held from 10:00 a.m. to approximately 3:00 p.m. each day, and lunch will be provided. Social events providing dinner will also be available at no additional cost.

The registration deadline is March 14, 2025. Preference in registration will be given to BSKB clients and prospective clients. The cost for the 2025 Seminar is $1250 USD. This includes all lecture materials, lunches, and social events.

Please contact BSKB with any questions.

Pre-register here

Topics Covered